How to Choose the Right Farmzz Plan: The ROI Math That Makes the Decision Easy

Daniel grows mixed vegetables and berries on a 15-acre operation near Drummondville. When his 14-day Farmzz trial ended, he had 165 subscribers and had sent four notifications. His best notification drove an estimated $780 in same-day sales at his stand. His worst still brought in roughly $320. The trial was free. Now he was looking at pricing options and trying to figure out which plan to choose.

He did the math on the back of a seed catalog envelope. If his average notification generated $500 in sales and he sent two per week during a 24-week season, that's 48 notifications × $500 = $24,000 in notification-driven revenue. Even if he was overestimating by half, $12,000 was still a lot more than the $780–$960 annual cost of a Farmzz plan. The ROI was obvious. The only question was which billing cycle to pick.

That's the reality for most farms. The decision isn't whether Farmzz pays for itself—the math answers that quickly. The decision is which plan structure fits your cash flow, your season, and your comfort level. This guide breaks down every option so you can choose with confidence.

Every plan includes everything

Before diving into pricing, here's the most important thing to understand: every Farmzz plan includes the same features. There's no basic tier with limited notifications or a premium tier that unlocks SMS. Every plan, at every price point, includes:

• Unlimited SMS notifications
• Unlimited email notifications
• Farm profile page (public, Google-indexed)
• Product catalog (unlimited products)
• Subscriber management with categories
• QR code generation (unlimited codes)
• Contact import via CSV
• Performance dashboard and weekly reports

The only difference between plans is the billing cycle and the monthly cost. Longer commitments get a lower monthly rate. That's it. No feature gating, no per-message charges, no subscriber limits.

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Plan comparison: side by side

The yearly plan at $65/month ($780/year) is the lowest cost per month. The monthly plan at $80/month offers maximum flexibility—cancel any time without a long commitment. See the full details on our pricing page.

The ROI math: what one notification is really worth

Let's make the cost feel concrete by looking at what a single notification can generate.

Conservative scenario (small farm, new to Farmzz):

• 100 subscribers
• 35% open rate = 35 people read your message
• 20% of readers visit = 7 additional stand visitors
• $25 average sale per visitor
• Revenue per notification: $175

Moderate scenario (established farm, growing list):

• 300 subscribers
• 42% open rate = 126 people read your message
• 25% of readers visit = 31 additional stand visitors
• $30 average sale per visitor
• Revenue per notification: $930

Strong scenario (mature farm, active list):

• 500 subscribers
• 48% open rate = 240 people read your message
• 25% of readers visit = 60 additional stand visitors
• $32 average sale per visitor
• Revenue per notification: $1,920

Even in the conservative scenario, sending just one notification per week for 24 weeks generates 24 × $175 = $4,200 in seasonal revenue. Against a yearly plan cost of $780, that's a 5.4:1 return. In the moderate scenario it's $22,320 against $780, or a 28:1 return.

Run your own numbers with the Farmzz revenue calculator.

Which plan is right for your farm?

Choose monthly ($80/mo) if:

• You want to try Farmzz beyond the trial with no commitment
• You only sell during a short season (3–4 months) and want to pause in winter
• Cash flow is tight and paying month-to-month is easier to manage
• You're not sure yet if you'll stick with the platform long-term

Choose quarterly ($95/mo, billed $285) if:

• You want a short commitment that covers your peak season
• You sell from June through August and want to align billing with your active months

Choose bi-yearly ($85/mo, billed $510) if:

• Your season runs 5–6 months and you want continuous coverage
• You want a middle ground between flexibility and savings

Choose yearly ($65/mo, billed $780) if:

• You sell year-round or want to keep your subscriber list active across off-season
• You've already seen results during the trial and are committed to the platform
• You want the lowest possible cost per month
• You plan to send occasional off-season notifications (holiday specials, pre-orders, CSA sign-ups)

The free trial: what's included and what happens when it ends

Every Farmzz account starts with a 14-day free trial. During the trial you get full access to every feature—no limits, no restrictions, no credit card required to start. You can set up your profile, add products, import contacts, create QR codes, and send notifications. It's the complete Farmzz experience.

What happens at the end of 14 days?

If you choose a plan before the trial ends, your subscription starts immediately and you continue without interruption. If you don't choose a plan, your account enters a paused state. You can still log in and see your data, but you won't be able to send notifications until you select a plan. Your subscriber list, products, QR codes, and all your data are preserved—nothing gets deleted.

There's no pressure to decide on day 1 of the trial. Use the full 14 days. Send at least 2–3 notifications, check your open rates, and see how your subscribers respond. Then make your decision based on actual results, not speculation.

Plan recommendation by farm size

These are starting points, not rules. Choose whatever plan fits your cash flow and comfort level. You can always switch plans later as your farm grows.

When to upgrade: signals that your current plan should change

Most farms start on the monthly plan or take the yearly plan right after a successful trial. But when should you reconsider? Here are the signals:

Switch from monthly to yearly if: You've been on monthly for 3+ months and you're consistently sending notifications with good results. At that point, the commitment is proven—you're just paying $180/year more than you need to. One quick plan switch saves you $15/month going forward.

Stay on monthly if: You're in your first season, still experimenting with frequency and content, or you're not yet sure Farmzz fits your operation long-term. There's no shame in paying the flexibility premium while you figure things out.

Consider keeping the yearly plan through winter if: You plan to send even occasional off-season messages. Holiday gift box promotions in December, CSA pre-sign-ups in February, and "the farm is waking up!" messages in April all keep your subscriber list warm. A warm list that's been hearing from you all winter responds dramatically better to your first summer notification than a cold list that went silent for six months.

How Farmzz compares to piecing together your own tools

Some farmers consider building their own marketing stack: a free Mailchimp account for email, a separate SMS tool like SimpleTexting, and maybe a Google Form for collecting subscribers. On paper, you might save a few dollars per month. In practice, the hidden costs add up fast.

The real cost of the DIY approach isn't just money—it's time. You're working 13–14 hour days during season. Logging into three separate tools, keeping subscriber lists synced between them, and troubleshooting when something breaks is time you don't have. Farmzz puts everything in one place because farmers told us that's what they need.

What successful farms say about the investment

The farms that get the most value from Farmzz share a few traits: they have at least 50 subscribers (enough to see results from notifications), they send consistently (at least once a week during season), and they treat the subscription as a business expense, not a personal expense.

Think of it this way: $65/month is roughly $2.17/day. If your average customer spends $28 per visit, you need just one additional customer per week from your notifications to more than cover the cost. Every notification that brings in 5, 10, or 30 additional visitors is pure profit on top of the subscription.

The farms that struggle are the ones who sign up, never send a notification, and wonder why nothing changed. Farmzz is a tool. Like any tool, it works when you use it. Send consistently, keep your catalog fresh, and let the math do the rest.

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Frequently asked questions

How do I know if Farmzz is worth it for my farm?

The simplest test: send 3–4 notifications during your free trial and count how many additional customers show up at your stand compared to a non-notification week. If the extra revenue exceeds $65–$80 per month (one or two extra customers at most farms), the math works. Most farms see results within their first week of sending. The trial gives you 14 days to test it with zero financial risk.

Can I change my plan later?

Yes. You can upgrade or switch plans at any time from your dashboard. If you started on the monthly plan and want to switch to yearly for the savings, you can do that when your current billing cycle ends. Your subscriber list, products, and all your data carry over seamlessly.

Is there a limit on how many notifications I can send?

No. Every plan includes unlimited notifications—SMS and email. Whether you send 2 notifications per week or 5, the cost is the same. There are no per-message charges and no overage fees.

Is there a limit on how many subscribers I can have?

No. Every plan supports unlimited subscribers. Whether you have 50 or 5,000, the cost doesn't change. This is intentional—we want you to grow your list as large as possible because a bigger list means more sales for your farm.

What payment methods do you accept?

Farmzz accepts all major credit cards through Stripe, our payment processor. Visa, Mastercard, and American Express are all supported. Payments are processed securely and you'll receive a receipt for each billing cycle.

Can I cancel anytime?

Yes. On the monthly plan, you can cancel at any time and you won't be charged again. On longer billing cycles (quarterly, bi-yearly, yearly), your subscription remains active until the end of the paid period, then cancels. Your data is preserved after cancellation in case you want to reactivate later.

What if I only farm seasonally? Am I paying for months I don't use?

If you have a short 3–4 month season, the monthly plan lets you subscribe only during active months and cancel for winter. However, many seasonal farms keep the yearly plan because they use off-season months for pre-orders, CSA sign-ups, holiday gift sales, and planning. Those off-season notifications keep subscribers warm so they're ready when the season opens. At $65/month on the yearly plan, even 2–3 off-season sales can cover the cost of the quiet months.