Field notes
Guides for selling better without depending on algorithms.
Practical advice, comparisons, and message ideas to build your own list, announce availability, and bring customers back to the stand, market, or pickup point.
Written for producers selling direct.
Marketing
14 articles
Marketing
Jan 2026
Best Farm Hashtags for Instagram & TikTok (100+)
100+ seasonal farm hashtags for Instagram and TikTok. Sets by crop, livestock, market day, and season — reach more local buyers without gaming the algorithm.
Marketing
Jan 2026
SMS Marketing for Farmers: Farm Text Message Guide
Comprehensive SMS marketing guide for agricultural producers. Timing, strategies, templates, legal compliance and advanced techniques.
Marketing
Feb 2026
Farm Customer Loyalty: 10 Practical Strategies
Ten practical ways to encourage repeat farm purchases, from clear service and useful updates to subscriptions and complaint follow-up.
Marketing
Feb 2026
Farm Marketing Costs: Budget Breakdown for Producers
Farm marketing budget by channel — SMS, email, social, print, and ads. Real cost ranges, ROI per channel, and how small farms should allocate spend.
Marketing
Mar 2026
Farm Marketing ROI Calculator: Track Every Dollar
Calculate farm marketing ROI with a practical formula, worked examples and a simple method for deciding which campaigns deserve more budget.
Marketing
Mar 2026
Farm SMS Notification Templates: 30 Ready-to-Send
Use 30 editable farm SMS templates for harvest alerts, low-stock notices, market reminders and subscriber follow-up, with consent checks.
Marketing
Jan 2026
How to Respond to Customer Complaints: Guide and Templates
How to respond to customer complaints and turn unhappy customers into loyal ones. 10 ready-to-use response templates.
Marketing
Feb 2026
How to Sell Food Online: Five Models for Farms
Compare farm profiles, notifications, subscriptions, marketplaces and ecommerce by ordering flow, fees, fulfilment and customer needs.
Marketing
Jan 2026
Farm Product Descriptions That Sell: Examples and Templates
Write clear farm product descriptions that answer buying questions, build trust and improve sales, with practical examples and reusable templates.
Marketing
Feb 2026
Reach Farm Customers: Nine Channels Beyond Facebook
Compare SMS, email, QR codes, search, local media, partnerships and events without relying on one social platform for every update.
Marketing
Mar 2026
SMS Notifications for Farmers: Practical Guide [2026]
Plan farm SMS notifications with consent, useful templates, sensible timing and measurable results. Includes an official CASL checklist and setup steps.
Marketing
Mar 2026
SMS vs Email vs Social Media for Farmers
Compare SMS, email and social media for farm communication based on speed, reach, control, customer intent and the type of message you send.
Marketing
Feb 2026
Farm Notification Software: SMS & Email for Producers
Learn what farm notification software does, key features, cost, and how SMS + email alerts help direct-to-consumer farms sell more at markets and farm stands.
Marketing
Mar 2026
Farm SMS Templates: 50+ Ready-to-Send Text Messages
Copy-paste farm SMS templates for harvest alerts, market days, CSA updates, u-pick openings & holiday specials. Tested by Canadian farmers — ready in minutes.